• 115+properties
  • 3trusted brands
  • 3500+employees
It's The Numbers
That Count
1
#1 Australian based hotel
& resort operator
2
$7+ billion assets under management
3
Best in class structures and operating outcomes
4
Flexible & tailored development options
5
#1 strata titled property operator
6
Complete investor offering
7
Market leading sales support
8
3 high awareness brands
9
Largest category marketer in Australia
VIEW ALL THE FACTS - PDF

BreakFree. Give me a break.

Families, groups, couples, from Australia or anywhere in the world, recognise the style and promise of a BreakFree offer. For them, their stay is all about the experience of the location and the comfortable, unpretentious accommodation and relaxed service they enjoy.

BreakFree gives them a larger than average family friendly, no fuss apartment in a popular location, with a break from unnecessary extras or facilities they'll never use. BreakFree guests would rather spend more enjoying themselves!

BREAKFREE.COM.AU
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What makes a BreakFree hotel, resort or apartment?

Broadly speaking a BreakFree property meets the following criteria:

  • An location within easy reach of leisure activities
  • A comfortable property
  • The ability to appeal to domestic and international travellers
  • Generous accommodation in self contained apartments
  • Compatibility with the BreakFree Hotels, Resorts and Apartments brand
  • Complementary to other BreakFree Retreats, Resorts and Hotels properties

Meet BreakFree Brand

Creative Language "Give me a break"
  • Tell me the truth
  • Promote clear value
  • Great locations and space
Brand Positioning
  • Key holiday locations, city highlights and holiday attractions
  • Quality but affordable resort provider
Campaign Strategy
  • Driven primarily via digital and database marketing

The BreakFree brand has a clearly defined positioning and creative language, supported by a sophisticated and extensive marketing campaign, underpinned by Mantra Group's innovative sales and booking IT infrastructure.